Media Kit

Pricing and Placement Opportunities

The following rates reflect an annual pricing structure. Your company's listing appears in the Lansing Marketplace.

Listings

A basic listing is free of charge and includes the vendor’s company name, address and phone number. Please contact our partner, YM Media, at media@yourmembership.com to receive a complimentary basic listing. These basic listings can be upgraded to an enhanced paid listing. These paid listings include:

• Additional company information including: company logo, tagline, website URL, email address, fax, full HTML description with embedded links, and complete contact information for the primary contact of the organization
• Larger listing size and placement above all basic free listings
• Company logo placement and tagline on the directory category and search results page
• Placement within up to five categories of the company's choice
• Enhanced search engine optimization of listing contents

There are three options for a paid listing within the Lansing Marketplace:

• Enhanced Listing – This listing will appear in up to ten categories within the directory and appear in alphabetical order above the basic free listings [Annual Fee of $399]
• Deluxe Listing – Guaranteed placement on the first page within a category. Deluxe Listings are available on a first come, first served basis for each category. [Adds $99 per Sub-Category]
• Premium Listing – Guaranteed placement within the first three results of a category. Premium Listings are available, on a first come, first served basis for each category selected by the vendor. [Adds $799 per Sub-Category]

Banner Ads

There are four banner ad zones on the homepage and sub-pages of the directory. These ad zones can be shared with up to three additional advertisers, guaranteeing a minimum 25 percent audience exposure rate. They are priced as follows:

• Leaderboard (728 x 90): $2,500
• Skyscraper Left Column (120 x 600): $1,350
• Skyscraper Right Column (120 x 600): $1,250
• Footer (728 x 90): $1,000

Note: All banners must be less than 250KB in size and in one of the following formats: GIF, JPG or PNG.

Homepage Featured Listing

There are three text based ad zones on the homepage that allow directory-listed companies to enhance exposure of their listings to every marketplace visitor. The price of a Homepage Featured Listing is $750.